Kates-Boylston Publications – The Complete Preneed Handbook for Seasoned Veterans and Newcomers



The Complete Preneed Handbook for Seasoned Veterans and Newcomers


Sponsored By:
Physicians Mutual



You need that extra edge in your firm's overall operation – and a strong preneed program can give you significant advantages over your competition.

Designed for seasoned veterans and newcomers alike, "The Complete Preneed Handbook" brings together industry experts who provide you with the valuable information you need to start – and grow – your preneed program.

Perfect for any size funeral home, the comprehensive guidebook explains how preneed started; the fundamentals of creating a preneed program, whether directly or through a marketing organization; how preneed can increase future revenues in a sustainable manner; and much more.

You'll also learn:

  • Why preneed is important to your business.
  • How firms large and small are creating successful preneed programs.
  • The keys to a successful preneed program.
  • What is the best preneed to at-need ratio.
  • The basics of managing cash flow.
  • How to run a preneed program with your existing staff.
  • Why lead generation is critical.
Whether you currently have an active preneed program or want to learn more about starting one, this handbook will bring significant value to your business.

Sponsored by Physicians Mutual, "The Complete Preneed Handbook" provides the information you need to produce meaningful results for your firm today – and for years to come.

Click here to read the Table of Contents

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