WASHINGTON – Keith Walker of Walker Funeral Homes, with multiple locations in the Toledo, Ohio, area, has been named a 2017 Awards of Excellence honoree by The National Council for Behavioral Health.
Walker is one of two honorees for Excellence in Addictions Treatment; Rosecrance, an addiction and mental health treatment facility in Rockford, Illinois, is the other. The honorees will be celebrated at a ceremony at the National conference in April in Seattle, Washington.
Walker was nominated by theToledo-based Zapf Center, and is being honored for his innovative partnership with the local media, government and mental health agencies to call attention to the opioid epidemic in northwest Ohio.
“Mr. Walker feels that his funeral homes have a responsibility to assist with education and a visual, top-of-mind message to the community that there are agencies in the community who want to help them – all it takes is a phone call or a visit to helpwithheroin.com,” said Jennifer Moses, CEO of the Zapf Center.
The partnership has developed radio, television, billboard and print advertising and the coalition project, (IHeart Media-Toledo, Lamar Outdoor Advertising, 13-ABC, Welch Publications, Adams Street Publications, Sylvania Advantage, Maumee Mirror, along with agencies including the Zepf Center), which began in 2015 will continue for 2017. Walker also worked with Thrive Media to produce a comprehensive website www.helpwithheroin.com and works with local businesses through The Chamber Partnership.
Additionally, in 2017 Walker plans on working with junior high school students to develop messaging to reach out to other students and the public.
The National Council for Behavioral Health is the unifying voice of America’s community mental health and addictions treatment organizations. It advocates for policies that ensure people who have mental health and substance use problems can access comprehensive healthcare services. It offers state-of-the-science education and practice improvement consulting and resources to ensure mental health and addiction services are efficient and effective. With 2,800 member organizations, the council serves more than 10 million adults and children living with mental illnesses and addictions.
Posted Feb. 27, 2017